‘From Fleeting to Forever’ – New E-Book Makes Memories Everlasting

Michael McEnaney and his co-author Greg Scoblete have covered the photo and technology industries for a wide variety of print and online publications. McEnaney, a long time industry expert, was most recently publisher and editor-in-chief of Picture Business Magazine as well as the editorial director of the TechnologyTell network. 
Michael McEnaney

Michael McEnaney

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Is there anything more important than our memories? Most of us spend endless hours snapping pictures and recording video in an effort to preserve and recall the best moments in life. According to research analyst firm, IDC, consumers take about 266 million photos each day, or about 97 billion photos every year, and those numbers are expected to rise year-over-year.

While smartphones and digital cameras have made it easier than ever to capture every fleeting moment, they’ve also created some unique challenges: many of our cherished photographic memories are locked away on computer hard drives or camera memory cards never to see the light of day again. These images are not only gathering virtual dust, they’re also vulnerable to hard drive crashes that could erase them forever.

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All of the above is why I co-authored a new eBook titled From Fleeting to Forever: Enjoying & Preserving Your Digital Photos and Videos, that explores the many remarkable things there are to do with your digital images and, just as importantly, how to protect them for future generations. For just as digital photography has created a new set of challenges, it’s also unleashed a wave of new creative services for reliving and enjoying our digital memories. The e-book includes chapters on how to better organize you growing photo/video collections, how to share your images safely and privately in the digital era and how to ensure that you can pass your digital photos down to future generations as easily as you would a shoebox full of prints.
The idea for eBook sprung from a website I launched with fellow journalist and the other half of the co-authorship on From Fleeting to Forever, Greg Scoblete. The site is www.your-digital-life.com and as you’ll quickly find we provide visitors with a daily dose of information on post-capture suggestions,ideas, services and deals in an effort to keep your images and videos alive and more a part of your everyday life. We feel strongly about the notion that they’re your memories so why not relive and enjoy them as frequently as you can?
During the book’s research stage, I began realizing that this was a subject matter that had potentially very wide appeal since everyone we talked to immediately agreed that they never know what to do with their images and videos after they capture them. A lot of people also told Greg and I that more often than not, the person who took a particular picture for them—or of them—was the only person who ever ended up seeing it.
Above all, the eBook stresses the importance of printing your images and the joy inherent in turning your digital memories into lasting keepsakes. And ultimately, when it comes to your digital photos, the truth is there’s no better way to store them for the future than to print them. Not all of them, of course, you’d go broke, but certainly the keepers.
And if printing at home simply isn’t an option for you, retail photo kiosks remain a great option and Kodak’s Picture Kiosks (Retail Systems Solutions) are still a dominant part of this landscape at retailers such as CVS, Target and Bartell Drugs.  Wi-Fi connectivity (www.Kodak.com/go/mobile) has now become a standard part of the kiosk mix so getting prints from the images on your mobile phones has never been easier.
From Fleeting to Forever: Enjoying & Preserving Your Digital Photos and Videos is available now for $6.99 at Amazon, Sony, iTunes, Kobo, Apple and Barnes & Noble bookstores. It will be available at other e-book sellers soon.

3 thoughts on “‘From Fleeting to Forever’ – New E-Book Makes Memories Everlasting

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