‘From Fleeting to Forever’ – New E-Book Makes Memories Everlasting

Michael McEnaney and his co-author Greg Scoblete have covered the photo and technology industries for a wide variety of print and online publications. McEnaney, a long time industry expert, was most recently publisher and editor-in-chief of Picture Business Magazine as well as the editorial director of the TechnologyTell network. 
Michael McEnaney

Michael McEnaney

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Is there anything more important than our memories? Most of us spend endless hours snapping pictures and recording video in an effort to preserve and recall the best moments in life. According to research analyst firm, IDC, consumers take about 266 million photos each day, or about 97 billion photos every year, and those numbers are expected to rise year-over-year.

While smartphones and digital cameras have made it easier than ever to capture every fleeting moment, they’ve also created some unique challenges: many of our cherished photographic memories are locked away on computer hard drives or camera memory cards never to see the light of day again. These images are not only gathering virtual dust, they’re also vulnerable to hard drive crashes that could erase them forever.

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All of the above is why I co-authored a new eBook titled From Fleeting to Forever: Enjoying & Preserving Your Digital Photos and Videos, that explores the many remarkable things there are to do with your digital images and, just as importantly, how to protect them for future generations. For just as digital photography has created a new set of challenges, it’s also unleashed a wave of new creative services for reliving and enjoying our digital memories. The e-book includes chapters on how to better organize you growing photo/video collections, how to share your images safely and privately in the digital era and how to ensure that you can pass your digital photos down to future generations as easily as you would a shoebox full of prints.
The idea for eBook sprung from a website I launched with fellow journalist and the other half of the co-authorship on From Fleeting to Forever, Greg Scoblete. The site is www.your-digital-life.com and as you’ll quickly find we provide visitors with a daily dose of information on post-capture suggestions,ideas, services and deals in an effort to keep your images and videos alive and more a part of your everyday life. We feel strongly about the notion that they’re your memories so why not relive and enjoy them as frequently as you can?
During the book’s research stage, I began realizing that this was a subject matter that had potentially very wide appeal since everyone we talked to immediately agreed that they never know what to do with their images and videos after they capture them. A lot of people also told Greg and I that more often than not, the person who took a particular picture for them—or of them—was the only person who ever ended up seeing it.
Above all, the eBook stresses the importance of printing your images and the joy inherent in turning your digital memories into lasting keepsakes. And ultimately, when it comes to your digital photos, the truth is there’s no better way to store them for the future than to print them. Not all of them, of course, you’d go broke, but certainly the keepers.
And if printing at home simply isn’t an option for you, retail photo kiosks remain a great option and Kodak’s Picture Kiosks (Retail Systems Solutions) are still a dominant part of this landscape at retailers such as CVS, Target and Bartell Drugs.  Wi-Fi connectivity (www.Kodak.com/go/mobile) has now become a standard part of the kiosk mix so getting prints from the images on your mobile phones has never been easier.
From Fleeting to Forever: Enjoying & Preserving Your Digital Photos and Videos is available now for $6.99 at Amazon, Sony, iTunes, Kobo, Apple and Barnes & Noble bookstores. It will be available at other e-book sellers soon.

Wedding season and Kodak Picture Kiosk

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It’s wedding season and I was fortunate to attend two so far. The first one was my little sister’s. Of course I show up with my camera. Now both of the weddings had a professional photographer. You don’t want to leave the pictures of an event like this to your sister who might get distracted by the cake *ahem* and miss the big shot. Always invest in a pro photographer who will make sure every moment is captured beautifully for you to remember for years to come.

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I like to take pictures myself so I have something to post to Facebook and make prints for the fridge right away.

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This past weekend I went to the lake-side nuptuals of my friends Taylor and Andrew. What a great backdrop for photos of the bride and groom!

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I especially like taking photos of the wedding details… flowers, table settings, cake, dresses… even the bride’s nails and shoes! I think it’s because I know how much work goes into making those elements of the big day special.

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Again with the flowers. I like to get close ups of these beauties.

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Sometimes I can’t wait to get home and look at the pictures I captured of the happy couple! I pick the best for Facebook and then I start printing! Kodak Picture Kiosk has lots of choices for creative ways to use those wedding photos.

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I made a collage of pictures I took at my sister’s bridal shower. You can choose to let the Kiosk auto fill all the spots or fill them yourself. Either way you can still move them around and edit each picture until it is just right. I love these for framing or hanging on the fridge or at the office. It looks much tidier than nine separate photos.

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Our grandmother couldn’t make the wedding so I made prints in order for to see all the activity. You have the option to add a border to your prints which make them frame-ready or just add a little extra something to where ever you might display them. There are plenty of borders to choose from so it can compliment the photo.

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Naturally photo books are great for remembering a wedding. My sister is moving overseas and has a lot to pack so I made her a wee little photo book that won’t take up much room.

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Here is something you can make the newlyweds that they will really love. Use photos of their wedding to make a calendar. I made this one page calendar which is nice for pinning to a corkboard message center. A twelve page monthly calendar would be really nice too. Fun for the couple to look at throughout their first year of marriage!

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This is one of the coolest things I think you can make at a Kodak Picture Kiosk… a canvas print! These turn out super cute and ready to hang, no need for a frame. It has a painterly aspect to it. I can’t wait to give this one to the newlyweds!

To make any of these photo gifts check here to find a Kiosk near you that makes that particular product.

I have also pinned lots of great wedding photo projects on Pinterest that you can repin too!

Printing is Alive and Well by Joe LaBarca

Today’s Wednesday Works comes from Joe LaBarca

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On Wednesday Works, we’ve discussed topics relevant to both the retail and professional photography industry. While we’ve talked about how as an industry we can drive printing, just as important as driving printing is the media on which you print.

First, why so much discussion of printing when some say printing is dead?  If you look at the statistics of number of pictures printed and compare to the number of pictures captured, it’s a very logical assumption because the number printed is such a low percentage.  However, let’s go a little deeper to understand why printing in general, and printing on silver halide photographic paper in particular makes so much sense.

In the beginning, there was film, and negative film required a print to be made.  While a seemingly obvious statement, as a result, you could say that 100 percent of images shots became prints. Consumers today still want prints, but they have the choice to print or not to print. So they don’t ask for every print, but rather, the “keepers” that they want to have around for months, years, and generations.  This includes consumer snapshots, as well as professionally captured images from important events such as weddings and school photography. While the amount of prints made today is certainly less than those made during film’s peak years, the number of prints made from digital is growing and the growth is accelerating, according to InfoTrends, in its January 2013 Consumer and Professional Imaging Analysis titled “Road Map 2013: Photo Printing Trends.

So let’s get the math straight – the percentage of images printed is smaller than ever because of the explosion in the number of images captured.  Many in the industry estimate that nearly 400 billion images were captured in 2012.  That’s four times more than the roughly 100 billion from film’s heyday.  And with this number growing the number of images printed will also grow even as the percentage of images printed versus captured continues to decline.  A fast rate in growth of images captured with a slower rate of decline in images printed versus captured, means images printed will grow.  And this growth could mean that prints from digital might actually meet or exceed the number of images printed during film’s peak in the not too distant future.  Bottom line: a very small percentage of a very large number is still a very large number.

So, as a professional photographer or a professional lab, how will you print this growing number of digital images?  Knowing that people want the “keepers,” as a professional lab or a professional photographer, you should consider what paper would ensure that these images last a lifetime. While there are many choices in digital printing technology, KODAK PROFESSIONAL ENDURA Premier Paper, is optimized specifically for digital printing and reflects the newest emulsion and dispersion/dye technologies to provide further improvements in an ongoing stream of benefits to the labs and the consumers. A technical paper presented to the International Symposium on Technologies for Digital Photo Fulfillment provides the technical specs of ENDURA Premier, as well as the benefits of this silver halide paper to both wedding/portrait and commercial labs. Among those benefits: the latest in efficiencies for high speed, low cost digital printing, providing consumers with greater color gamut and improved image quality. At the same time, the paper maintains the critical characteristics of excellent flesh tone reproduction and all-around image longevity that, in my opinion, simply cannot be matched by any of the other digital print technologies available today to professional labs and their clients.

Kodak and Bartell Drugs Blogger Party with Kodak Picture Kiosks

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Who doesn’t love a party? That’s why we decided to throw a blogger party at Bartell Drugs to help get the word out about all the cool ways you can use Kodak Picture Kiosks.

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Bartell Drugs is a pharmacy chain in the Seattle, Washington area. But really it is so much more. They have almost everything you need in one stop. This includes a photo studio with Kodak Picture Kiosk!

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That’s why we chose it as the hub of our blogger party. Louise Bishop, the creator of the blog momstart.com was kind enough to be our hostess for the party.

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Bloggers Michelle Paige, Heather Murphy, Summer Olesky and more joined Louise at Bartell Drugs to enjoy some treats, learn about Kodak Picture Kiosk and then use the Kiosks to print their own pictures.

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The bloggers enjoyed the Koda-cookies and the goody bags, but what they really loved was their hands on time with the Kiosks.

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The bloggers learned about some of the Kiosk’s great features like Facebook Connect and how to print from their mobile phones using Kiosk Connect mobile app.

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Prints from Michelle Paige

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Prints from Heather Murphy

You can’t help but smile when you see all the great memories that these bloggers printed out at the Kiosk party!

Find a Kiosk near you and have your own party!